FIFA Secretary General Fatma Samoura to Receive the World Football Summit Lifetime Achievement Award
The World Football Summit (WFS) (www.WorldFootballSummit.com), the biggest platform dedicated to the football industry, and APO Group (www.APO-opa.com), the leading pan-African communications consultancy and press release distribution service, are proud to announce that FIFA Secretary General Fatma Samoura has...
Tender Process opens for Media Rights to extended Africa World cup 2026 Qualifiers
Tender process opens for media rights to the extended African qualifying campaign for the FIFA World Cup 2026™
FIFA (https://www.FIFA.com) has opened an invitation to tender (“ITT”) for the centralised media rights to all of the African qualifying matches, which...
Strong global broadcast platform in place for the FIFA Women’s World Cup Australia &...
Following the completion of several deals in Asia, FIFA is pleased to announce that it has put in place a global network of broadcast partners for the biggest ever FIFA Women’s World Cup™.
Recently-completed free-to-air deals include Japan with NHK...
World Football Summit appoints APO Group as Official Public Relations Agency in Africa
APO Group (www.APO-opa.com), the leading pan-African communications consultancy and press release distribution service, has been appointed as the Official Public Relations Agency for the World Football Summit (WFS) (www.WorldFootballSummit.com) in Africa.
The signing ceremony, which took place today in Madrid,...
FIFA and United Nations High Commissioner for Refugees (UNHCR) formalise relations with landmark Memorandum...
Football’s global governing body FIFA and UNHCR, the UN Refugee Agency, today signed a Memorandum of Understanding (MoU) to further develop their long-standing working relationship. The long-term agreement will lead to both organisations working closely with those forcibly displaced...
NBA Africa and Africa Development Solutions unveil Solar powered Courts in DR Congo
The legendary Basketball court at Limete 7eme in Kinshasa, the Democratic Republic of the Congo (DRC) is wearing a new look thanks to a new initiative by NBA Africa and Groupe Africa Development Solutions (ADS), a multinational company that designs and implements creative...
Why this African basketball league is “bigger than basketball”
The conclusion of the second season of Africa's newest league, the FIBA and NBA-backed Basketball Africa League has shown that support for the game is growing by leaps and bounds. That's good news for Africa's urban youth, for youth...
Sponsorship race for women runners heats up
By Stephen Granger
While Olympian and Comrades Marathon champion Gerda Steyn will be looking to consolidate her gains as a major contender in leading world road marathons with the German-born shoe company, adidas, Toni McCann and a yet-to-be-named second leading...
How to form a winning partnership – UTCT and Table Mountain National Park
By Stephen Granger
Table Mountain National Park (TMNP) Manager Frans van Rooyen has been unstinting in his praise for the recent Ultra-trail Cape Town (UTCT), suggesting that the event’s partnership with the people who look after the city’s huge tourist...
When a successful sporting event becomes Africa’s best brand advertising
By Stephen Granger
The dust has settled on Ultra-trail Cape Town (UTCT) trails and most of the international athletes who participated have found sufficient gaps in flight bans to depart our shores, following an exceptional Ultra-trail Cape Town event which...